A new sales pitch, the �Happy Final Campaign,� is underway for newly finished flats at the Armina Houses project, constructed by Mimart Yapı in Istanbul's Bahçeşehir district. Mimart Yapı, which caters to homebuyers, launched the promotion to lure customers able to come up with only a modest deposit; the program enables them to own their own homes while paying a fairly low mortgage, just as if they were paying rent. Candidates are required to make a down payment, reducing the balance on a 90-square-meter home from YTL 172,000 ($140,000) to YTL 154,800 ($127,000), and that on a 120-square-meter home from YTL 220,000 ($180,000) to YTL 198,000 ($162,000).

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